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Apple Inc. (AAPL) - Get Apple Inc. Report got some mayhap-needed publicity for its smartwatch on Tuesday, Sept. 5, when the New York Times reported that the Boston Red Sox had been caught using an Apple tree Spotter to help them steal signs against their curvation-rival New York Yankees, besides as other teams.

Apparently, the style the scheme worked was that someone watching the game on TV behind the scenes sent information via the Apple Scout about what signals the Yankees were using to a Red Sox trainer in the dugout (TVs are banned in the dugout for precisely reasons similar this). The trainer would then signal to one or more players in the dugout what pitch might be thrown next, according to the Times, who would then transport those signals to teammates on the field.

Baseball teams have tried to steal catcher'southward signs forever, typically via a runner on second base who could expect in and run into catcher'southward signals, then unobtrusively tip off the batter what pitch was coming side by side, either by their body linguistic communication or gestures while leading. But in situations like these, opposing teams typically alter up their signals and then they can't be deciphered every bit easily.

Watching the game on Television receiver, however, a team can effigy out the signals and changes to those signals more easily. And using an Apple Watch allows information on the signals being used to exist communicated more chop-chop to someone in the dugout who can, in turn, tip off players on the field.

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The Yankees had submitted a complaint with Major League Baseball about two weeks agone, including incriminating video that had been shot of the Ruddy Sox dugout during a series in Boston in August. The commissioner's office then confronted the Red Sox with the evidence, and the Red Sox admitted what it had been doing, according to the Times.

The Scarlet Sox, in plow, take filed a complaint alleging that Yankees have been using a camera from their YES Network to steal their signs, which the Yankees accept denied.

The first-identify Red Sox, who currently pb the Yankees by 3 one/2 games, wound up winning two of the iii mid-August games at Fenway Park at which the sign-stealing was videotaped.

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MLB bars the use of electronic devices, including smartphones, in the dugout. iPads are allowed just they must have internet access disabled so that teams tin't access existent-time feeds of the game. It's unclear then far what punishment volition be meted out confronting the Cherry-red Sox by MLB Commissioner Rob Manfred. It's also unknown whether MLB will human action now to ban Apple tree Watches in the dugout; a call to MLB on the question was non immediately returned.

Although nowhere near every bit important to Apple'due south fortunes every bit the iPhone, sales of the Apple Spotter have been on an upswing in the last few quarters later falling for much of 2016. In the company's most recent earnings call on Aug. 1, Tim Melt said that Lookout sales were up over 50% yr over twelvemonth in the quarter, although he didn't specify whether he was talking about unit sales or revenue.

Next week, Apple is widely expected to release a new version of its smartwatch that includes direct 4G cellular access, in addition to the latest iterations of its all-of import iPhone.

Perhaps the Apple Watch 3 will have boosted sign-stealing features for its users who play baseball.

Apple tree couldn't immediately be reached for comment on this story.

Pete Willson contributed to this story.

Source: https://www.thestreet.com/investing/stocks/how-the-red-sox-used-an-apple-watch-to-steal-the-yankees-signs-14295846

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